Kathy G. Coover is a renowned leader in the health and wellness industry, recognized for her commitment to empowering women through entrepreneurship and strategic investment. With over 20 years of experience, Ms. Coover has made a significant impact as the co-founder of Isagenix, a direct sales brand specializing in health and wellness products.
During her tenure at Isagenix, Ms. Coover played a pivotal role in leading the sales and marketing division, shaping the company’s strategic vision, and driving remarkable growth. Under her leadership, Isagenix generated over $8 billion in sales and enabled thousands of women to supplement their incomes, with more than 350 women entrepreneurs achieving over $1 million in commissions. Her efforts have not only transformed the company but have also empowered countless women to reach their financial goals.
Ms. Coover’s educational background includes an Associate of Science degree, which laid the groundwork for her passion in the health and wellness sector. She is dedicated to continuous learning, recently earning a certification in generative artificial intelligence to stay at the forefront of industry advancements.
A thought leader in her field, Ms. Coover authored her first book, "Resilient: Lessons Learned, Lives Changed," providing invaluable insights for those looking to excel in direct sales. Her contributions to the industry have not gone unnoticed; she has been honored as one of the 50 most influential women in Arizona business and recognized multiple times by Direct Selling News as one of the most influential women in direct selling. In 2017, she was awarded the Direct Selling News Bravo Leadership Award, a testament to her ability to inspire and motivate her team.
Her latest passion is joining the FemTech movement by becoming a lead Investor, Founding Member, and Community Advisor for thePause™ - An Award-Winning AI Platform Helping Women Successfully Navigate Perimenopause and Menopause. I am so thankful to be in this space where women's health is a priority.
Looking ahead, Kathy G. Coover aims for continued growth and success, with a focus on empowering more women in the health and wellness industry and beyond.
